We have a cunning plan!

Beyond PR works from a strategic basis, taking the time to fully develop public relations plans that set out in detail how we will go about achieving your objectives. First we cut through the clutter to analyse your circumstances using research, consultation with you and analysis of local, national and international case studies.

Next we develop a strategy that outlines:

•  Situation analysis - what are your strengths and what
    weaknesses need to be overcome?

•  Objective - what is your ultimate goal? What are your
    short-term goals?

•  Key message - what are the one (or two) messages you
    want to communicate?

•  Target publics - who do you need to talk to? Who do you
    want to talk to?

•  Strategy - how do you deliver your key message to your
    target publics?

•  Tools - what methods do you use to do this?

•  Implementation - how are the tools and strategy put into
    action?

•  Timelines - what happens first and next?

•  Evaluation - how do you know it’s working?

This process ensures you know what is promised and can measure how it is delivered. Significantly, Beyond PR remains totally flexible. We will develop a plan that suits your short or long-term needs, with the flexibility to evolve as circumstances change and goals are met.

What’s our guarantee? We won’t talk big and promise the world (unless we know it can be delivered!). But we will work hard and smart to make sure your public relations objectives are achieved.

Beyond PR’s multi-talented team is able to offer experienced service in specialised areas of public relations, including:

•  Government relations and lobbying
•  Media relations
•  Community relations
•  Event management
•  Strategic development
•  Customer and employee relations
•  Corporate image enhancement
•  Speech writing
•  Publications (annual reports, product information
    brochures, newsletters etc)
•  Submission writing
•  Product/company launches
•  Stakeholder liaison